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What you give out comes back. If you want to get the most out of social media, share helpful, inspirational information.

Proposal letters typically go on about Company ABC and how amazing they are, with rare mention of the actual client.

The best speeches, articles, sermons, and blog posts begin with a story. I lay out three reasons why you should always start with a story.

We need to stop using most black/white and light/dark metaphors, which contribute to system racism.

Writing a compelling proposal takes a lot of time and energy. Don’t waste your investment by making one of these mistakes.

Sometimes acronyms can be useful. Most of the time, they should be ditched. Learn why.

Each holiday season, I'm reminded of how far we have to go to root out sexism in our language. Here are 8 tips on how to do that.

As the world watches Elon Musk destroy Twitter, I realize he has mastered one principle of communications (while failing at others!).

Lesson 1 of writing winning proposals: it's not about you! Talk about your client instead of yourself.

Bravo to the Try Guys for being inclusive leaders. They are walking their talk and living out their values by making a difficult decision!

The more words, the harder for readers to understand. Most people read 25% of your content. Get the information to them quickly!

The best way to catch your readers’ attention is to put your key point first. Learn why this is so important!

I passionately believe in inclusive language. So I was caught out when someone told me Asian American should not be hyphenated.

Fertile Ground Communications announces a new client partnership: the Cultural Advocacy Coalition of Oregon

But this is the time when companies have no right to celebrate Black history and culture unless they are walking their talk every day.

I’ve been advocating for nonsexist language in writing ever since I discovered feminism in college. And every Christmas, I’m reminded yet ag

Amy and I spoke about how companies can start incorporating social messaging into their brands, especially if they have not done so before.

I am ever on the lookout for excess, unnecessary capitalization.

This article is the second phase of "Fight Writer's Block and Produce Killer Content with Four Easy Strategies." Because I advised you...

I've been fortunate to work with rock star engineers, scientists, planners, architects, and economists for 30 years. They are highly...