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Proposal letters typically go on about Company ABC and how amazing they are, with rare mention of the actual client.

Writing a compelling proposal takes a lot of time and energy. Don’t waste your investment by making one of these mistakes.

Lesson 1 of writing winning proposals: it's not about you! Talk about your client instead of yourself.

A compliance matrix contains all the need-to-know and need-to-include information from the Request for Proposals. It will keep you straight